Brussels (Reuters) – A Committee of the European Union has approved more than 200 arguments on health for use in the labelling of foodstuffs, which could provide competitive advantage to companies seeking to do with the confidence of consumers concerned about the health.
The final list was reduced from 2,500 applications early, and included the claim that sugar-free gum can help to neutralize the acids of the plaque, caries, favouring and calcium-containing products favouring the normal growth of the bones in children.
Rejected requests include Ferrero assertion that his Kinder Chocolate helps children grow, and to drink black tea helps to concentrate it.
“Consumers have the right to accurate and reliable information on the food labels to help them make healthier decisions,” said the head of consumption of the EU, John Dalli, in a statement. “In what refers to claims about health, is of particular importance to ensure that it is true and faithful”.
The final of the inflated claims about health list must be approved now by the Governments of the EU before being formally adopted earlier this year, after which the companies will have six months to withdraw the statements rejected their products.
The European food safety authority has yet to assess 2,000 more, statements that have been placed on hold those relating to the benefits for the health of the herbal substances and the plant.
