En Spain 15% of the population is addicted to the net ”.
Juan Merodio, one of the leading experts in Spain in Web 2.0, Online Marketing and social networks, warning of the danger in health by the misuse of new technologies.
-In fact stands out in the coming years the phenomenon will increase and that Facebook hooked more than Twitter interaction that allows the user
Madrid, January 2012.- medical consultations every day are filled with more than ciberdrogodependientes ”. And is that, although the World Health Organization, has not yet catalogued addiction to the digital world as a disease, according to Juan Merodio one of the main voices in Spain in Web 2.0, Online Marketing and social networks, the addiction to the network can become a health problem public. the number of people who are hooked to the New technologies as the foam rises. A recent study has revealed that in China 42% of Internet users sing the mea culpa from his addiction to the network or 18% of Americans can not live without being connected to an average of six hours a day ”, said. Moreover, in countries such as Argentina, there is the so-called Group widows of Internet ” and in which hundreds of women gather to make therapy, console themselves and talk about how their relationship is endangered or has concluded that their boyfriends or husbands prefer to spend hours and hours connected to the network to be with them ”.
But what about Spain? Merodio is clear that it is impossible to not see us affected by this trend. 15% Of the population is both its content and the network addict and according to estimated forecasts every year this figure will grow by 2%. In fact the case of the Catalan University Hospital of Bellvitge where between 9% and 12% of the total number of patients coming to the unity of the pathological game, is treated for this problem is known ”, stresses Juan Merodio. Juan Merodio also points to the specific case of social networks and the hitch in certain people. In any case it’s addicts who have lost control in the use of computer or mobile phone and affects their personal lives in a negative way. Talking about individuals who come to spend more time in a virtual life in the Royal ”.
On the other hand and although there is no difference between an addict to Twitter and Facebook for the expert as they are simply different channels and the problem is not in the social network or on the Internet, but in the mind of the user ”, believes that the network created by Mark Zuckerber is addictive. Allows a greater interaction with other people and therefore the resulting more interesting to spend more time on it ”. Whatever John Merodio is the best medicine to avoid this new disease only one: education. factor education in the use of networks, especially in children, is the only way to prevent or stop this problem ”, ends.
Who is John Merodio
Juan Merodio, born in 1980, is one of the leading experts in Spain in Marketing Digital and social networks. Rapporteur in internationally recognized conferences well as Professor of the best business schools and universities.
As a child dreamed of being telecommunication engineer, career studied but which, by enr@dos of fate, ended up putting from the other side no less exciting: the development of interactive applications and Marketing online.
Merodio, tireless self-taught in addition to a Masters in commercial management and Marketing for IDE-CESEM, is a born entrepreneur. And we refer to the test: not only is the founder of the group Ellas ”, company focused on the creation of Web sites dedicated to women in various areas (tourism, cars, education, news, beauty and fashion, employment) but also founder of Marketing Surfers ”, Marketing 2.0 Agency and founder of Air Touch World, technology and developer of applications of dynamic Digital Marketing company. For the professional career on the Internet has received several awards including best Idea of the year 2006 ” Actualidad Económica and young entrepreneurs social ” of the Universidad Europea de Madrid.
Juan Merodio also has another great passion: writing. He has already published three books of Marketing 2.0 applied to firms and regularly collaborates in magazines and websites specializing in Marketing OnLine as well as on his blog JuanMerodio.com.