Mediformplus organizes a prospecting trip to Greece.

-The trip is an opportunity to discover the measures that have been underway prestigious Greek pharmacists to survive the crisis and remain

-Spanish pharmacists aware of Greek business model and will draw ideas apply to his Office of pharmacy

– three agents of the channel of distribution (industry) will be combined during the visit to Greece(, distributors and pharmacy offices), to facilitate understanding of this model and its context

Madrid, February 2012- Mediformplus, management and marketing for the Office of pharmacy company, performs his fifteenth voyage of exploration. On this occasion, will accompany a group of pharmacists at Greece from 8 to 11 February. In order to meet the Greek business model and take applicable ideas to help pharmacy OIOS Spanish continue to grow. During the trip we will visit reference pharmacies that have managed to adapt to the changes.

This trip is an opportunity to discover measures that have put up prestigious Greek pharmacists to survive the crisis and keep. This visit to Greece help Spanish pharmacists anticipate to plan and be prepared for what will occur in the coming months.

Currently the Greek pharmacy is in a delicate situation, by the scarcity, supply cut, suffered cuts and the withholding of medications by some laboratories, all of this has caused a few weeks ago a strike of pharmaceutical ” explains Luis de la Fuente, Managing Director of Mediformplus and adds these reasons will visit exemplary pharmacies that have managed to adapt to this environment so critic ”.

The trip combines three agents of the distribution channel (industry, distributors and pharmacy offices), to facilitate understanding of this model and its context. Also there will be a round table between pharmaceutical Hellenes and Spanish where will exchange ideas and experiences.

On Mediformplus

Mediformplus is the Spanish leader in strategic management and marketing Office of pharmacy consulting, to which provides advice on key issues such as internal organization, marketing and sales, purchasing and stock management. Enjoying a human capital consultants of extensive experience in the sector, and works for 10 years with more than 400 pharmacies in all Spain, aiming to help them every day to distinguish them and prepare them to work effectively to a future of great changes.