The Disney characters filled with joy of Alicantes General Hospital to help in the recovery of children.

-The unit of the General Hospital of Alicante Pediatrics attended last year more than 60,000 children

Alicante, July 2012.- Disney has opened one of its new colours hospitals ”: the General Hospital of Alicante, the eighth in all Spain that binds to this project. Children’s areas decorated with the Toy Story theme on this occasion, have been the area of Oncology, surgery and Hospital day.

This initiative, which is part of the national project colors hospitals ” of the Walt Disney Company, aims to improve the income of pediatric patients and help them in their recovery through the creation of an atmosphere of illusion and fantasy in the hospital areas.

The regional secretariat of health, Nela Garcia, has been responsible for opening the new decor along with the Director of the General Hospital of Alicante, Dr. Juan Antonio Marques, and the Manager of Social responsibility corporate Disney for the South of Europe and Africa, Almudena Pérez.

Colors hospitals looking for the humanization of areas of Paediatrics and the quality of the stay of children hospitalized by their favorite characters ”, explains Almudena Pérez.

Por su parte, el Director Gerente del centro, el Dr. Juan Antonio Marqués, ha querido agradecer el interés de Disney por hacer de nuestras áreas infantiles un lugar más cercano y divertido en el que los pequeños puedan evadirse y sonreír”.

The performances of Disney in the General Hospital of Alicante

The General Hospital of Alicante has now with the atmosphere of Toy Story ” in the area of Oncology, surgery and Hospital day. For the recreation of the characters has been used a technique of illustrated material that remains unchanged for ten years and that has already been presented successfully in other Spanish cities, in other European countries and also in the USA.

Previous Hospital experiences have shown that the humanization of the Pediatric areas significantly helps children in their recovery and improves the effectiveness of their treatments and therapies.

Hospitales de Colores es una iniciativa con la que Disney colabora con los niños hospitalizados a través de las visitas de sus personajes favoritos, la entrega de juguetes, libros y películas, y la organización de actividades de voluntariado para los niños hospitalizados. Mickey Mouse has visited today admitted children who have been able to photograph with him and have received gifts and Disney movies.

About The Walt Disney Company corporate responsibility:

Disney helps fill with enthusiasm the lives of needy children around the world through global outreach programs, initiatives in local communities and the Disney VoluntEARS program. Last year, Disney donated more than 198 million dollars to various social causes and supported various charities around the world. Disney meets each year more than 8,000 wishes, including the unforgettable moments with Disney characters and visits to the parks.

El programa Disney VoluntEARS sigue las tradiciones e ideales de la Compañía Walt Disney y ofrece a sus empleados la oportunidad única de contribuir positivamente con horas de voluntariado y su experiencia en las comunidades en las que da servicio. Since the beginning of the program, Disney employees and all members of 42 countries have donated around 5.500.000 hours of service.

For more information envelopes of The Walt Disney Company corporate responsibility activities, please visit www.disney.com/crreport.

More than 20,000 children served in the General Hospital of Alicante

The paediatric service of the University General Hospital of Alicante offers its portfolio of services, consultations in the fields of Nephrology, urology, neonatology, Neurology, Oncology, psychology, allergology, pneumology, cardiology, gastrointestinal, Endocrinology and infants.

Of the total of activity during the financial year 2011, pediatric specialists attended a total of 20.069 queries during the year 2011, which resulted in an increase in activity of 1.783 consultations. Of the total visits, 4.058 were initial consultations while 14.228 were successive.